In this eighth edition of The Giving Report, the period between 2018 and 2024 is examined to understand how giving has evolved during a period shaped by crisis and transformation. The COVID-19 pandemic and a series of major national and global disruptions have influenced how Canadians give and which causes receive support.
The Giving Report 2025 highlights insights and giving trends that are challenging Canada’s charitable sector as it struggles with fewer Canadians making donations.
Leveraging the vast volume and breadth of online giving data at CanadaHelps, analysis of the latest tax filer data, and demographic, financial, and psychographic insights from Environics Analytics, we paint a detailed picture of concerning trends in how Canadians give.